DIA/Sindusfarma LATAM Medical Affairs Workshop series
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DIA/Sindusfarma LATAM Medical Affairs Workshop 2026
Fri, Nov 13 · Day 2 of 2 · SINDUSFARMA · SINDUSFARMA, São Paulo, Brazil
Program
Thursday morning, 8:15 to 8:50 AM
Workshops and sessions-
8:15 AM
-
8:30 AM
8:30 AM
Session 1: Opening Keynote: The Evolution of Medical Affairs: From Scientific Partner to Patient-Centered Leader
Marta Avellar, Takeda; Barbara Nardi, Thermo Fisher Scientific; Viviane Minhoto Arid De Lima, Gilead Sciences
Thursday morning, 9:00 to 10:15 AM
Workshops and sessions-
9:00 AM
9:00 AM
Session 2: The Patient Journey in Latin America: Where Are We Missing the Patient Voice?
Viviane Minhoto Arid De Lima, Gilead Sciences; Elaine W Menezes, Pfizer; Kelly Rodrigues, Patient Centricity Consulting; and 1 more
Thursday late morning, 11:00 AM to 12:15 PM
Workshops and sessions-
11:00 AM
11:00 AM
Session 3: Voices that Matter: Listening to Different Stakeholders
Barbara Nardi, Thermo Fisher Scientific; Jeferson De Melo Carrilho, AMGEN Biotecnologia; Ana Lucia Gonzaga da Cunha, Universidade Federal de São Paulo; and 1 more
Thursday afternoon, 1:45 to 4:45 PM
Workshops and sessions-
1:45 PM
1:45 PM
Session 4: Patient Support Ecosystems: Insights, Innovation, and Impact
Patricia A. Vieira, Pfizer; Karlla Sanches, Thermo Fisher Scientific; Victor Penteado, MSD; and 1 more
-
2:45 PM
2:45 PM · Workshop
Session 5: Navigate Uncertainty with Confidence: Strengthening Decision-Making Across the Patient Journey
Marta Avellar, Takeda; Kamila Bora Rocha, ProPharma Group
-
3:45 PM
3:45 PM · Panel
Session 6: Enable Patient Engagement Within Compliance: Turn Diverse Perspectives into Practical Action
Lara Lopes Facó, Libbs Farmacêutica; Salma Bakhit, MSD; Elaine Longo, ICESP (Instituto do Câncer do Estado de São Paulo); and 2 more
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