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MAGI@home 2026

Panel Clinical Operations track

Panel Discussion: Bringing Clinical Research to Rural Patients: Overcoming Barriers, Shifting Perceptions, and Lessons from a Research Navigation Program

Fri, Oct 23, 2026 · 1:00–2:00 PM EDT

About this session

Rural populations remain substantially underrepresented in clinical research, facing compounded barriers: distance from academic centers, limited local trial availability, transportation and time costs, broadband gaps that complicate decentralized approaches, and — in many communities — a deep and historically grounded skepticism toward research institutions. This session presents lessons from a research navigation program built specifically to address these conditions. Presenters will describe the navigator role in practice, partnership development with rural primary care and community health organizations, the logistics of extending trial access beyond metropolitan hubs, and the communication approaches that shifted perception over time. We'll share honest results, including enrollment and retention outcomes, what proved unexpectedly difficult, and what elements are genuinely transferable to other regions and programs.

Takeaways

Identify the structural and perceptual barriers specific to rural research participation

Understand the research navigator model and the partnerships that make it work

Assess which program elements are transferable to your own geography and resources

Speakers

  • Kim Vigal

    Vice President, Clinical Research · Florida Cancer Specialists & Research Insititute

    Speaker

  • Sandy Smith

    SVP, Clinical Solutions & Strategic Partnering · WCG Clinical

    Speaker

  • Lora Black

    Executive Director, Clinical Research - Sanford Research · Sanford Research

    Speaker

  • Kylie Sands

    Operations Manager · St. Lawrence Health

    Speaker

  • Jess Thompson

    CEO · Clinical Research Pro

    Speaker

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