ISPOR Europe 2026
Panel
Opportunity Cost, or Opportunity Lost? Sacred Principle, Functional Fiction, or Evolving Concept in HTA?
Tue, Nov 10, 2026 · 12:15–1:15 PM CET Hall K2, Level -2, Austria Center Vienna
About this session
The concept of opportunity cost — the health foregone elsewhere when a new intervention is funded — has been central to HTA methodology for decades, yet agreement on how to measure and apply it remains elusive.