ISPOR Europe 2026
Panel
From Evidence to Enterprise Value: Communicating HEOR's Value to Executive Leadership
Tue, Nov 10, 2026 · 3:15–4:15 PM CET Hall K2, Level -2, Austria Center Vienna
About this session
Sponsored by the ISPOR Partnership Group Purpose: To explore how HEOR leaders can effectively position evidence as a strategic business asset and communicate its value to executive decision-makers. Through practical examples and executive perspectives, the panel will examine how HEOR informs enterprise priorities, influences critical business decisions, and creates organizational value.
Speakers
-
GSK US
Panelist
-
Biogen
Panelist